Our aim is to work creatively with you to achieve the results you are after for the show.
We can entertain passers-by at trade shows, attracting them to your stand with our personality and the lure of a great caricature. The attendees not only spend longer in your stand, they take away with them a caricature branded with your company name. Now that is good PR!
People also seem to attract other people as they wonder what is happening at your stand. We will make your stand unique and the hit of the trade show!
Looking for some other unique ideas? Here is what else we have done at trade shows that is a little out of the square.
CASE STUDY 1
We worked with Salmat, a leader in direct mail communications, at the annual 3 day ADMA trade show. We drew the the trade show attendees own logo in pencil onto a huge canvas map of Australia/NZ and then assisted these attendees in painting their company logos. After filling up a huge map of Australia/NZ with company logos, we then painted some caricatures of the sales reps around the picture which Salmat then made into post cards and sent to these to their potential clients.
The canvas generated the attention of enquisitive passers by. After explaining their services and having the client physically paint their logo, the client will certainly remember the stand and would be reminded with a postcard of the picture a short time later that Salmat direct mailed.
CASE STUDY 2
We worked with John Sands at the annual Woolworths Conference. The stand was transformed into an animation studio and held approximately 40 people. The presenters told the audience they were looking for a new character for an animation – which we would find. After explaining about their greeting card range, we quickly made caricatures of some audience members. At the end of the presentation, we called the subjects onto the stage where we presented the drawings and sent everybody on their way laughing. The caricature drawings formed a “wall of fame” which were all potential candidates for the next animation.
